Tag
Blue ocean
Finding uncontested demand instead of fighting in red oceans.
-
Non-consumer strategy: the 80% no EdTech VC will fund
Christensen's non-consumer frame applied honestly to the markets institutional capital dismisses — neurodivergent adults, regional builders, re-entry learners, late-career pivoters. The ~80% the credentialing system never reaches. The dismissal is the moat — and serving them is the slow, hard path, not a blue-ocean quick win.
-
Building in the gap
Why the most important learning markets are the ones institutional capital dismisses — neurodivergent learners, regional builders, non-consumer tech — and why the gap is the opportunity, not the warning sign.